Mobile app
Lead Product Designer & Strategist

Nummo

ADEK Parenthood Platform

project overview

Lead Product Designer & Strategist
Timeline :

6 months

Team :

2 project managers
6 designers

Tools :

Figma
Flowmapp
Miro
Jira

Disiplines :

Research
UX Design
Interaction Design
UI Design

Summary :

As the lead product designer, me and my team were entrusted with transforming the initial concept into a robust government project.

ADEK (The Abu Dhabi Department of Education and Knowledge) sought to revolutionise` parental engagement in public charter schools with a comprehensive platform connecting teachers, parents, and guardians.

Client's Goals and Objectives:
  • Educational Landscape:
  • Recognizing the challenges in the educational sector, ADEK sought to enhance communication between educators and parents.
  • Develop a powerful engagement platform for parents, that is easily accessible from mobile and desktop devices, providing instant access to essential information about their child’s education.
1. Discover Phase

01 Discovery Workshop

Conducted design workshops with ADEK employees and management, and two with parents, to uncover insights and discover their needs and wants. These workshops also helped frame the problem.

02 Discovery Workshop

Conducted design workshops with ADEK employees and management, and two with parents, to uncover insights and discover their needs and wants. These workshops also helped frame the problem.

2. Design
01 Mobile Screens Slider
Conducted design workshops with ADEK employees and management, and two with parents, to uncover insights and discover their needs and wants. These workshops also helped frame the problem.
02 Desktop Slider
Conducted design workshops with ADEK employees and management, and two with parents, to uncover insights and discover their needs and wants. These workshops also helped frame the problem.